Reid Heller is a business lawyer by profession with a backround in Jewish history and Jewish thought. Since the late 1980s, he has focused on educational projects for adults. In 1989 he founded the Classical Jewish Text Seminars. In 2005, he, with Dr. Jeffrey Gusky, created a media company devoted to exploring the origins of the modern city and crises of modernization. Their projects to date have focused on technology and media, modern political myths, the Dreyfus Affair, the Great War, the origins of Romanian fascism and the settlement of the Rio Grande from the 16th century through the Civil War.